Guides
Beauty & wellness, explained.
Short, practical advice for your next appointment — and for the businesses that make them happen.
For clients
Questions to ask and tips for booking with confidence.
How to Find a Hairstylist After Moving to a New City
New city, no stylist? A simple way to compare local salons, check portfolios and book a consultation with confidence.
How to Explain a Haircut Without Saying “Just a Trim”
Your “little trim” may mean something different to your stylist. Clear ways to describe the length and shape you want.
What to Ask Before Booking Balayage Near You
Balayage appointments vary a lot. The questions to ask about consultation, steps, timing, price and upkeep before you book.
How to Choose a Curly Hair Salon Near You
Find a stylist who understands your curl pattern. What to look for in portfolios and what to ask before your appointment.
How to Ask for a Quiet Salon Appointment
Prefer a calm visit with less small talk? A friendly, simple way to ask for a quiet salon or spa appointment.
For business owners
Simple ways to help new clients find and choose you.
How to Claim Your Existing Salon Directory Listing
Your business may already be listed. How to find and claim your US Salon & Spa listing instead of creating a duplicate.
How to Add an Independent Salon to an Online Directory
Opening a salon, suite or studio? What to prepare and how to add a free listing so local clients can find you.
How to Write a Salon Listing Description That Sounds Human
Skip vague marketing phrases. A simple formula for a salon or spa description that tells clients who you serve and what you do.
How to Fill Slow Days With Last-Minute Opening Posts
A cancellation doesn't have to mean an empty chair. How to write an opening post clients can act on quickly.
Free vs. Featured Directory Listings: What's the Difference?
An honest look at what a free US Salon & Spa listing includes compared with a Featured listing, plus the 30-day no-card trial.